How To Solve Consumer Problems With Augmented Reality - Dealerscope

How To Solve Consumer Problems With Augmented Reality - Dealerscope

Five years ago, augmented reality (AR) entered the mainstream via phone-based applications. Despite mainstream hits such as Pokemon Go, which was a rudimentary workaround compared to today’s implementations, AR in general struggled with slow adoption and education hurdles. Even as the early hype subsided, retailers looked for practical use cases for AR, realizing that it had the potential to increase sales conversion by enabling consumers to see how a product or experience — furniture, clothing, consumer electronics — would look in the context of a home or other real-world setting.

Comments

Post a Comment

Popular posts from this blog

Nissan to Cut EV and Hybrid Car Costs by 30% with Powertrain Overhaul

Image
Nissan recently announced its plans to streamline the assembly of parts that propel its vehicles, using the same core components across different models and modularized powertrains that include multiple components in a single unit. The strategy is set to reduce the cost of the company’s EVs and hybrid models as well as the use of expensive raw materials, reinforcing Nissan’s shift to electrification. A new approach to powertrains In what Nissan is calling its “X-in-1” development strategy, the company plans to apply the same powertrain components, such as electric motors and inverters, across various models as well as modularizing multiple core components into single units. Through this method, Nissan has developed a 3-in-1 powertrain prototype intended for use in its electric vehicles, which modularizes the motor, inverter, and reducer. A 5-in-1 prototype, which additionally modularizes the generator and increaser, is planned for incorporation into its hybrid vehicles. According to th...
Read more

The Best Cooking Gadgets for New-to-the-Kitchen Cooks

Image
The variety of cooking gear may seem overwhelming – especially for new cooks. While the only tools necessary to execute a meal are a sharp knife and a method for heating, the abundance of   cooking tech   is designed to help make your time in the kitchen simpler and your food taste better. That is, if you know which tools to buy.  Online food ordering became a lifesaver for many homes during the pandemic, experiencing an increase of 123 percent in the U.S. However,  Forbes  found that a restaurant-delivered meal is five times as expensive as cooking at home. As we enter a recession more and more takeout regulars will be inclined to cut their costs and head to the kitchen.  67 percent  of new cooks attribute the switch to saving money. Luckily, with the right gear, the transition to cooking has never been so easy.  The all-time holy grail product for chefs and home cooks alike is an Instant Pot. All you have to do is throw your ingre...
Read more

Best Buy’s New Digital-Based Concept Store — Is It the Future of Retail?

Image
Yesterday,   Best Buy   opened the first of its new  digital-based concept store , which is focused on creating a sleek and simplistic shopping experience while also saving floor space. It’s a 5,000-square-foot storefront that displays a selection of products in home audio and theater, cellphones, wearables and more electronic departments for customers to get a hands-on feel before deciding whether or not to purchase.  Once ready to buy, customers can scan the product’s QR code and employees — known as Blue Shirts — will fetch it from the back storage room and bring it out to complete the purchase. This simplistic and space-saving approach to shopping could wind up being a trend among the retail industry, especially if this concept by Best Buy proves to be successful. In other news, Shopify announced yesterday that it would be laying off 10 percent of its staff — roughly 1,000 employees —citing a lack of growth prospects. These layoffs will mostly apply to ...
Read more