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Just a decade ago, the term “social media influencer” was practically unheard of. Now, many of these internet sensations can be credited with driving billions of sales to companies across almost every category imaginable — including consumer tech. As a brand, staying in the loop on what influencers are talking about is important because their viewership may look a lot like your target audience. As a retailer, these  YouTube  creators will help you stay on top of new products, how they work, and which ones will be in demand. Let’s take a closer look at a few YouTube creators in the consumer electronics space. Subscribe to these channels, and you’ll be sure to stay in the loop. Read More click here:  Dealerscope Magazine Here you can see Useful Links: Dealerscope Magazine Consumer Tech Consumer Electronics

  Credit: iStock IFA Berlin and Tech Up For Women recently hosted a webinar exploring strategies for advancing innovation as part of the International Tech Up Talks series. Moderator Faye Holland of Cofinitive welcomed Samsung Electronics America’s Senior Vice President of Corporate Marketing & Communications, Michelle Crossan-Matos, and Google’s Managing Director of Apps, Imma Calvo to discuss the topic. The conversation touched on how the pandemic has accelerated the pace at which brands are bringing new ideas to market, and how consumer confidence has been rebounding in the US. Crossan-Matos and Calvo shared insightful messages about ways companies can implement meaningful change. “Innovation doesn’t just happen — it’s designed by humans for humans. And diversity is a critical ingredient. The innovation process is a multidimensional one and we must learn to approach it empathetically and surrounded by colleagues of diverse backgrounds with varied points of view so we can all...

The latest addition to the House of Marley Positive Vibration line is the Positive Vibration XL ANC over-ear wireless headphones. This time around, the headphones feature even more comfort and battery life than their predecessor, Positive Vibration XL. As always, House of Marley stayed true to its mission with an eco-conscious design with materials such as FSC certified wood and recyclable aluminum ear cups. The secure, over-ear design with memory foam cushions ensure a comfortable fit for the longest listening sessions imaginable. Positive Vibration XL ANC provides 26 hours of battery life with Active Noise Cancelling (ANC) on and 35 hours with ANC off – that’s three times the amount of battery life of the original. As far as sound goes, Positive Vibration XL ANC delivers with 40mm high-definition drivers producing House of Marley’s signature, powerful sound while hybrid active noise cancellation works to tune out surrounding sounds through dual sets of integrated microphones. The h...

 Certain television setups are less than forgiving when it comes to adding audio. Height restrictions imposed by a fireplace, for example, can often mean sacrificing performance for size. That’s why Next Level Acoustics released a soundbar that delivers high-quality audio in a design less than 3″ high (2.95″ to be exact). The Fusion S3 is now shipping and comes in a variety of sizes: Fusion S3 – 55 (48.8″ wide), Fusion S3 – 65 (56.9″ wide), and Fusion S3 – 75 (65.9″ wide). The high gloss black soundbars use superior quality 2.5″ drivers, and a textured front surface to minimize high-frequency reflections. Users can also tailor the Fusion S3 to their exact liking. Custom configurations include LCR, Stereo, and Center Channel versions, custom widths, IR grille notch badges, colors, and finishes. Pricing for the Fusion S3 ranges from $1199 to $1699 depending on size. Certain models are also available for Quick Ship. Retail Source Scope Dealers Consumer Tech Consumer Electronics Securi...

Fully vaccinated Americans have been given the okay to visit the European Union this summer by the president of the European Commission, Ursula von der Leyen. The news comes five months ahead of IFA Berlin, the world’s leading event for consumer electronics and appliances, which runs from September 3-7 in Berlin. IFA will be held as a full-scale, in-person event for the first time since 2019, and these easing travel restrictions will allow for greater participation. “The Americans, as far as I can see, use European Medicines Agency-approved vaccines,” von der Leyen said, according to the Times report. “This will enable free movement and the travel to the European Union.” The US Centers for Disease Control and Prevention reports that 28% of Americans are now fully vaccinated, and that number is continuing to grow. “What the world is basically saying is, they’re looking at the US, they’re looking at the success of our vaccination program, they’re looking at the reduction of disease, and ...

 Wholesale electronics distributor, Petra Industries, has partnered with Owlet Baby Care to expand the availability of its award-winning smart baby monitor. This new partnership brings Owlet products to QVC, Home Shopping Network, and many other retailers. “We’re always excited to partner with vendors who offer unique solutions to age-old concerns,” says Tate Morgan, President of Petra. “Owlet brings a sense of safety and security to parents who are eager to look out for their children, and we’re thrilled to bring their products onboard.” Owlet’s ecosystem of products brings technology and vital data to modern parenting. Its flagship product, the Owlet Smart Sock baby monitor tracks a baby’s heart rate and oxygen levels to ensure safe sleep – a growing concern among parents of babies and newborns. Since the company’s launch in 2012, over 1.5 million people have turned to Owlet in their parenting journey. In return, Owlet has eased many of their deepest concerns and actually helped ...

In partnership with IFA Berlin, Tech Up For Women kicked off its first International TECH UP TALKS Webinar Series around the hot topic of Artificial Intelligence. Host, Faye Holland, Founder, and Director of Cognitive, welcomed Khadija Mustafa, Sr. Director, Head of Global Partnerships for Autonomous Systems, AI & Research Division of Microsoft, who spoke about how AI is changing the workforce and why diversity in this industry is so important. “AI fundamentally impacts the way we live our lives,” says Mustafa, adding that we are using some form of AI every day, whether we realize it or not. Its most basic use cases are within voice assistants like Amazon Alexa and Netflix suggestions, but AI also extends into countless other areas of life like music and art, and even, she says, to make the “perfect Cheeto.” “AI is becoming pervasive,” Mustafa admits, “and it is only going to keep growing.” This notion has given rise to the concept of singularity and fear that jobs will suddenly be...

Homes are getting smarter every day. Throughout the pandemic, consumer adoption of “smart” devices – those with connectivity and remote monitoring and management features – has risen steadily. By the end of 2020, 40 percent of U.S. broadband households had  at least one  smart device. The right push could accelerate the category’s steady growth of the past few years into a period of rapid adoption and proliferation. Smart consumer electronics are already powerful and capable; the push they need is increased convenience. Convenience is a powerful motivator. Once consumers have found an easier way of doing something, they won’t willingly go back to doing it the hard way. The litany of recent announcements from the makers of leading AI assistants are compelling not only because they’re cool, but also because they dramatically increase the convenience of smart devices. For example, the Ring Doorbell’s ...